传统纸媒也不得不向市场“低头”，加拿大报业集团推赌博App。
根据英国”卫报”3月1日报道，在面对新兴媒体的强势来袭，加拿大老报”多伦多星报”的东家托尔斯塔近日竟然推出在线赌博业务，越来越拉不到广告赞助的传统纸媒也不得不向市场“低头”。
根据报道，加拿大托尔斯塔公司于当日宣布这项惊人的“自救”策略，推出一款在线赌博应用程序。
据该公司在一份声明中指出：“身为一家拥有128年历史的老牌传媒公司，我们相信能够打造出一个值得信赖的博彩品牌。这项新业务将能带来新的工作岗位、贡献新的税收。”
托尔斯塔自1892年起就开始印制报纸，如今旗下拥有大大小小70余种报刊。
“卫报”称，该公司确实擅长投资高回报的产业来“反哺”新闻业务，但如此经营策略可能在整个新闻出版行业尚属首例。此举引发加拿大网友的不解与嘲讽，有人在推特上写道：“进入新闻行业果然是一场赌博。”
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